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04 MARCH 2017

Going BOS: the story of a ‘born global’ SA ice tea brand

With a sugar tax hovering over the heads of South Africans, healthier alternatives to traditional sodas are likely to start appearing on the shelves in greater abundance. One local brand is way ahead of the competition.
03 MARCH 2017

Busy? You must be important

The new "must-have" isn’t an expensive bag or a rare sports car. It’s time.
03 MARCH 2017

Find your customer’s urgency

Imagine... you’re talking to a customer, eager to close the sale. You’re ready to move things forward, but your customer is not displaying the same urgency.
06 FEBRUARY 2017

3 ways your sales team can outshine the competition

Business isn't a zero-sum game, but still: It's a competition your sales team needs to win.
05 DECEMBER 2016

Customers don’t know what they want

"It’s not the customer’s job to know what they want" - Steve Jobs.
05 NOVEMBER 2016

5 ways to earn your customers’ love, no matter what you sell

You may think this is not possible for your company, because your products and services aren’t interesting enough to warrant love. Don’t be so skeptical!
03 OCTOBER 2016

New research reveals the personality of top salespeople

What are the personal attributes, attitudes and actions that influence personal sales productivity?
05 SEPTEMBER 2016

The world is PokemonGo crazy. What can brands learn from it?

Many companies have hugely powerful assets lying dormant.
05 SEPTEMBER 2016

Customer service: Human vs. Robot

There are many things you can automate or outsource, but it is important to choose the customer touchpoints where you do this carefully.
05 SEPTEMBER 2016

The 7 personality traits of top salespeople

Not all salespeople are successful. Given the same sales tools, level of education, and propensity to work, why do some salespeople succeed where others fail?


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