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After settling on an idea or interest to turn into an enterprise, a business owner must then determine which of the many functions, such as marketing, sales or recruitment, they must prioritise.
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Edward Moshole started a business in 1999 with just R68 in his pocket. Today he has a company that not only has a turnover upwards of R25 million, but is also on the cusp of expanding to the next level.
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Tested advice for budding entrepreneurs.
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Arnoux Maré is a quintessential entrepreneur. Not only is he wildly competitive, but he’s also re-engineered the art of ‘adapt or die’ to, ‘adapt and thrive’.
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For every startup, one of the biggest questions isn't just what to provide, but which market to break into.
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From the Sharks’ mouths: Why scale and traction will improve your chances of getting funded.
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'Don't sell the product, sell the new lifestyle' - co-founder and CEO of TMARA on how to get your customers to 'pull your product'.
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Before starting a business, there are four characteristics an entrepreneur should have, or look for in their partners.
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Start with a great "idea", write a fantastic business plan, raise capital from angels or VCs, flawlessly execute the plan, and get rich? John Mullins explores a different way...
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Many people have this notion that if they follow the exact steps that a "successful" entrepreneur took to get to where they are today, they too will become successful.
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